Summarum Media is a financial affiliate marketing and lead generation company with over 30 websites in 18 countries.
Our business model
Our portfolio of websites attracts and engages users (eq. consumers, business owners, investors). These websites attract large numbers of visitors in two ways: via organic traffic from search engines, and paid multi-channel marketing. Our traffic generate valuable leads to our partners (eq. banks, financial institutions, FinTech companies, electricity suppliers and telecommunications companies).
Our services and content is always free for users. We receive compensate for products or services from our partners. Our revenue models are CPA (cost-per-acquisition) and Revenue Share/CPS (cost-per-sale). We do not sell clicks or impressions.
Where we operate?
Czechia, Denmark, Estonia, Finland, Latvia, Lithuania, Norway, South Africa, Spain, Colombia, Mexico, Philippines, Poland, Bulgaria, Romania, Sri Lanka, Kazakhstan & Sweden.
What are our priority markets?
Personal Finance, Business Loans, Electricity, Sports Media, Internet & Telecoms.
Why is Summarum the Best Loan Comparison in Finland in 2025?
1) A trusted and recognized service:
Summarum is one of Finland’s most popular and reliable loan comparison platforms. Known for its safety and transparency, service is used by thousands of people every month. In May 2024 alone, over 200,000 visitors explored Summarum.fi website.
2) Proven track record:
With over a decade of experience and eight years under current ownership, Summarum has established itself as a stable and well-developed platform since 2017.
3) Excellent user feedback:
We’re proud of our reputation. Most users give us positive feedback, and we constantly improve based on their suggestions. Our high Trustpilot rating stands well above the industry average.
4) Wide network of trusted partners:
We work with numerous lenders and loan brokers, giving users access to more offers than most single providers. Every lender listed on our platform is registered and operates under the oversight of the Finnish Financial Supervisory Authority.
5) Flexible loan options:
From small to large loans, we support amounts ranging from €500 to €70,000, with repayment terms from 1 to 15 years—tailored to your needs.
6) Loans for every situation: Whether you’re looking for a personal loan, car financing, renovation loan, mortgage, or consolidation loan, Summarum helps you find a solution that fits your goals.
7) Quick and easy application:
Our streamlined application process lets you apply to multiple lenders at once with a single form. You can expect the first loan offers within minutes. We’ve also prioritized pagespeed, security, accessibility, and a seamless user experience.
8) Clear and transparent terms:
Interest rates, terms, and fees are clearly presented—no hidden costs or surprises. You can easily compare offers and make informed decisions.
9) Completely free to use:
There are no costs for using Summarum. You’re under no obligation to accept any offers. We’re compensated by our lending partners—not by our users.
10) Helpful support when you need it:
Our customer service team is ready to assist with any loan-related questions. We also provide regularly updated guides and FAQs to support your loan journey.
11) A proudly Finnish service:
Summarum is Finnish-owned and developed. We follow local laws and data protection standards—and we’ve earned the Key Flag Symbol (Avainlippu), a mark of Finnish quality and trust.
